Body evaluation can change due to the observer’s attention shift.
When an object attracts our attention, the brain increases its contrast and brightness,1 causing us to observe it more carefully and underestimate the others.
Studies show that when looking at a person, our attention is often directed towards specific areas, such as the stomach.2 For instance, men tend to focus slightly higher, on the chest area, while women tend to focus on the waist.
Try to direct the observer’s attention to your neck and head. There is a peculiarity that the line of vision is attracted to the noticeable part. For example, you can achieve this by selecting accessories such as glasses, brooches, and also a hairstyle. A more saturated color is better, for example, red or any reflective color.3 Black outfits are also attracting more attention to the upper body.4
Remove accentuating details below the waist.
You will have a higher eye line, and the brain may mistake it for a taller height.5
You can also redirect attention from an undesirable body part to a more favorable one. In one experiment, women with facial paralysis improved facial symmetry with the help of hairstyles and makeup.6
Peter U. Tse, Voluntary attention modulates the brightness of overlapping transparent surfaces, Vision Research, Volume 45, Issue 9, 2005, Pages 1095-1098, ISSN 0042-6989, https://doi.org/10.1016/j.visres.2004.11.001 ↩
Piers L. Cornelissen, Peter J.B. Hancock, Vesa Kiviniemi, Hannah R. George, Martin J. Tovée, Patterns of eye movements when male and female observers judge female attractiveness, body fat and waist-to-hip ratio, Evolution and Human Behavior, Volume 30, Issue 6, 2009, Pages 417-428, ISSN 1090-5138, https://doi.org/10.1016/j.evolhumbehav.2009.04.003 ↩
Nimreth Sidhu;Chloe Qualter;Emily Higgs;Kun Guo; (2021). What colour should I wear? How clothing colour affects women’s judgement of other women’s body attractiveness and body size . Acta Psychologica, (), –. doi:10.1016/j.actpsy.2021.103338 ↩
Kanzaki J, Ohshiro K, Abe T. Effect of Corrective Make-Up Training on Patients with Facial Nerve Paralysis. Ear, Nose & Throat Journal. 1998;77(4):270-274. https://doi.org/10.1177/014556139807700408 ↩
Last edited on